Mining the Internet.
On the Internet Billions of people are discussing issues, politics,
emerging technology, TV shows, entertainers, and are talking about your
company; its services and products as well as those of your competition
. . . and you need to check the volume and what they are saying because
their opinions and how their opinions change over time actually create
or reduce the "value" for your brand and reputation.
The Internet has become a bellwether of online opinion and
social trends providing deep insight into the buzz about
you, your products and your competition. Beyond the traditional news media
sites, the explosion of online voice, Blogs ...word of mouth, unsolicited
opinions and perceptions within the online community have opened up an
opportunity to listen and tap into the spontaneous stream of consciousness
of consumers, their dialog, how they perceive and interact with your brand,
the strengths and weaknesses of a new product, important issues, and the
moves of your competition.
The media is Cooking. CNN, CNBC, Newsweek,
many newspapers, online journals, entertainment magazines, pop culture
media, websites, and a host of other online media provide a wealth of
information that changes almost daily provides dynamic metrics on media
opinion - - - an often complex maze of critical information.
Employing machine intelligence and neural network-based tools,
similar to those used by the world's intelligence agencies, we harvest
and analyze brand information on the Internet, including elusive word
of mouth marketing metrics. BuzzAnalytics provides you with valuable competitive
intelligence by demographic subgroup on a daily, weekly, or monthly basis,
giving you the opportunity to immediately act on changing trends, opinions,
issues, and behaviors. We provide highly effective, tailored solutions
ranging from standardized tracking of selected metrics via paper reports
or web dashboards to in-depth custom analyses, seminars, and reports.
For a No-Obligation Needs Assessment Call 703-822-7164, Complete Our Contact
Form,
or Email Us at Sales@BuzzAnalytics.com
and We Will Be In Touch With You Shortly
| SpotLight Services - - a global
competitive intelligence and polling system employed to capture and analyze
brand loyalty and opinions via a web browser - - - essentially reading
your customers' minds through their browser.
Harvester Services
- - Track and analyze mind share for competing brands, political or social
issues, political candidates, companies, entertainers, television shows,
or movies by language, nation, or ethnic grouping.
- Results Displayed On “Up-To-The Minute” Web-Based Executive
Dashboards
- Monthly, Weekly, or Daily Scans, Custom Reports, and Briefings
- Instant Early Warning Reports on Events Critical to Your Interest
Area
- Track the Values of Your Brands and Reputation
- Harvest, Track, and Analyze Buzz on Selected Companies, Stocks, and
Financial Sectors
- Advertising Impact Analysis - Tracking Effectiveness of Media Campaigns
- - Did You Get What You Paid For?
- Supporting Strategic and Tactical Planning Initiatives
- Customized Engagements to Support Client Research
- Spot and Characterize Hot New Trends and Issues
- Forecast Sales Based on Changing Buzz Patterns
- Scanning and Tracking Information Critical to Homeland Security Applications
|
